What are SEO link wheels?

A new trend in link building is to use social media to help you build link popularity to your website. As link building continues to be the hardest part of SEO people will always be looking for new ways to generate more links.

One of the new strategies is something that has been name SEO link wheels.

A link wheel works like this:

You write 10 articles all related to the keyword you are targeting in your link building.

You submit those 10 articles to 10 different article directories (ie ezinearticles.com, isnare.com etc).

In each article you place two links; One link to your site using your keyword, and the other link would link to one of the other 9 articles you have submitted to the other article directories.

Thus each article is connected to your site and to the other articles written that also link to your site and that is why they call it a wheel as you can clearly see from my awesome graphic below: :-)


Instead of just submitting to article directories you can also mix things up by doing some blog posts with the links embedded as well as a couple of youtube videos that also link to your site and to another one of the articles or blog posts.

SEO link wheel companies swear by this approach. I tested this method out on a small scale and had a little success with it. If it is something you feel like you want to try I would recommend that you only target one keyword and choose a keyword you have not been able to rank for. That way you can see whether or not the thing is working or not.

Adam White is a 20+ year entrepreneur having built and sold 18 internet businesses. He currently runs JustReachOut and SquidVision, a new type of landing page optimization software for SaaS companies, and does SaaS and SEO consulting at Prosperly.com. He lives in Tennessee with his wife and kids and in between SaaS businesses he writes and directs feature films.

7 comments On What are SEO link wheels?

  • Usually it is a good idea to use these web 2.0 platforms to create quality supporting articles. But link wheels are typically associated with spam territory. I’ve never understood why these people who put so much effort into gaming the system don’t put their resources to better use, for example by creating content that would be more likely to stand the test of time.

  • website builder

    Thanks for this interesting post as we have seen that a lot of research and strategies are planning to rank the page and I think is really effective to drive more and more traffic into the site.

  • The SEO link wheel is a great way to generate backliks and i think this apply to video using the same system but in the description box of the video put the two links and upload it to sites like youtube, dailymotions, google videos, etc…

  • I heard of a link wheel, but I never truly understood what the purpose was or how different it was to normal backlinking. This is certianly an idea.

    I thought linking was having articles naturally link to one another in terms of information. For example, one article could be about how golf is good for health, then it links to an article about a golf swing that tightens up your obliques which leads ot a product about how to improve your golf swings. Or something like that.

    Thanks for sharing this information.

  • kay of SaveMySystem

    Keeping wheel approach is proving beneficial. You can get more back links by adopting this method. As well as indirectly you keep viewer busy and engage.

  • Not recommended.
    btw, one dead links would affect your wheel…

  • What a great concept! Never heard of this before but it is definitely worth a try. I have used articles before however never thought to use 2 different links and have them link to other articles as well. Thanks so much for sharing this.

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