Why The TV Show “The Profit” Is The Worst Show On TV


If you haven’t heard about the runaway hit show “The Profit” on CNBC then you must have been living off planet for the last 12 months.

The show stars business tycoon Marcus Lemonis who travels around America investing in struggling small businesses and then waving his magic wand and poof! the businesses seem to magically become successful.

It actually is pretty friggin awesome.

But here is why I say that “The Profit” is the worst show on TV.

I’m a busy person, I have a wife and 6 kids, I run my own internet company, I write and direct movies, and to relax I watch a little TV on the weeknights. You know, brainless shows that allow me to unwind and ponder the mysteries of the universe.

That is until I discovered this new little aforementioned show “The Profit”. My life has never been the same since.

And so Marcus Lemonis, I ask you:

How dare you make a television show that makes me tear up like a baby way more often than I am comfortable with? I personally don’t like crying but I admittedly am a sympathetic cryer when people have something amazing happen to them. I can’t stand the raw emotion.

Do you know how hard it is to hide the tears welling up in my eyes from my wife so she doesn’t make fun of me? Is that what you wanted when you made this show? Would you please be a little more sensitive (pun intended) to how that is affecting me?

Secondly, mentally at 9pm or 10pm at night I am not prepared for a television show that will inspire and motivate me to want to get up immediately and figure out how to make my business (and every business) more profitable. At that hour, I’m trying to wind down and your show has the opposite effect. It’s like eating a whole key lime pie after you already had a half dozen cupcakes. Oh and guess what? The teary eyes add to my exhaustion so you tire me and motivate me at the same time. What’s up with that?

But that isn’t the worst part. How dare you create a show that gets my wheels turning so badly that I lie in bed at night and scheme about all of the ways I can fix this struggling diner that I ate at earlier in the day?

I toss and turn. Should I ask them about their Process? Should I tell them where their Product needs to improve? How much could I increase their profits just by making changes X, Y, Z? Should I talk to each employee (their People) and see what they think about the company? Should I approach the owners and make an offer? What would Marcus do? I’m trying to sleep man!

Have you no respect for a person’s physical and mental health? I’ve got enough on my plate with my online business that helps Shopify store owners and SaaS companies track revenue on every button and link on their website and yet after watching your show religiously I find myself thinking about fixing every brick and mortar business I visit.

Why can’t I walk into a business and stop myself from thinking, “I could be like Marcus Lemonis. He’s the most amazing business person I have ever seen. He would want me to invest in this gym that has no customers…”? I hold you responsible.

I don’t know what can be done. I don’t know how I’m going to sleep at night.

Maybe I will just go back to watching “regular” business reality shows that teach me that blowing up beaver dams in the forest and wearing camo to the office is all part of a good day’s work. Now that is night time TV.

Now I know you’re saying, “why don’t you just DVR the show and watch it in the morning?” Oh yeah, that’s a good idea, start off the day getting possessed by the idea of fixing someone else’s business. I think I would be really productive that day.

All I can say to you Mr. Lemonis is, thank goodness for the off season, when I can actually stay focused on my own business and get some work done.

Worst. Show. Ever.

Seriously though, it’s really good.

Now…what time does Outdaughtered come on? (I’m asking for my wife, I swear.)

About The Author

Adam White is the founder of SquidVision, one of the coolest CRO tools that lets you see how much revenue every single link and button on your website generates. He is an avid fan of “The Profit”, he has worked in the internet marketing world since 2000 and has written and directed two feature films. He lives in Arizona with his wife and 7 children.

I’m back!!!!

I was recently at Warrior Forum and saw a post there where a user was asking where I went. It was fun to see the responses and speculation as to what happened to me.

My favorite guess was that I had made so much money from flipping websites that I had sailed off into the sunset and retired forever.

In actuality I was filming a feature length movie I wrote and directed. The movie was in theaters in Utah, AZ, Hawaii and Idaho in January and February and
just came out on DVD
on April 1st.

As you can imagine this was a full time endeavor for me that lasted 15 months. It was an amazing experience. I made the movie for the LDS (Mormon) audience although anyone could enjoy it and the response was awesome. Tons of laughs in the theaters.

Here is the trailer for Inspired Guns:

Flipping Websites

ALthough I was away from the internet marketing world fulfilling one of my lifelong dreams I am excited to be back and to tackle the world of website flipping head on. If you are still interested in learning how to buy and sell websites the Prosperly way then stick with me and let’s do this together.

I love being my own Boss

I just got back last night from a trip to Disneyland with my family. My wife on Monday morning says to me “why dont we go to Disneyland today?” I was surprised at this level of spontaneity from her which isnt her style but I liked it so I said yes.

We packed up that day and took off in the afternoon to drive down there. We had a really fun 3 days at the parks. Our kids of course had the time of their lives as well. It was fun being there during Halloween season. That was a first for our kids.

I realize what a great thing it is that I have the freedom to just at any moment pick up and go do something really fun. I didnt have to request time off, or beg an employer to let me go. I also had the means to do it which is obviously an important part of the equation.

I am just feeling grateful for the life I have and the freedom I enjoy. I also finished the short film I emailed all of my Prosperly followers about. It came out really good and I will post a link to it in the near future.

My other passion…

As you may know my true passion in life is filmmaking. All of the internet marketing and SEO work I have done in my life was a means to an end. That end was me being able to pursue the thing I love the most.

As I have talked to you about the Prosperly Way I have used that methodology to create automated income so I can spend my time working on making films.

I have most recently been working on a new sci fi web series that I am pretty stoked about and proud of. I wanted to have at least 4 episodes up before I pushed it to the public.

Well those 4 episodes are up and now I would love to have my Prosperly audience take a look and let me know what you think.

If you enjoy the series, then Like Us on Facebook, or Tweet to your followers about us, or just show your friends. I would love to see how many views I can get on these. The website is RoswellProtocol.com

I also created a hoax news report and website to help build viral buzz for the series. You can see it at HelpMeTellTheWorld.com

I can’t tell you how much enjoyment I get out of pursuing my passion and following my dreams. I hope that passion comes across in the work I have done.

Enjoy and then Spread The Word!

The #1 thing you can do to succeed on the internet…

I was recently at my in-laws home during the holidays and happened to pick up the local newspaper. On the front page was a feature story of new years resolutions of some of the local residents of this small town.

I started reading some of them and was shocked. Here are a couple of excerpts from their resolutions:

“All the things that I accomplished this past year, I want to try to keep them going. Like I got help with my rent. I got a better place to live. I stopped using substances, stopped drinking. Going to my groups and stuff like that…”

“I forget them about a week later. I decided not to do one anytime anymore, I did quit smoking. That was about 30 years ago. That was probably the only one I remember I ever did. I used to smoke two, three packs of cigarettes a day. I just decided it was time to quit. I didn’t know if I was going to do it or not, but I did do it. I’m glad I did do it. If people want to smoke, that’s up to them. It pays off if you don’t smoke; I can tell you that.”

See full article here

There were other resolutions that were just as bad in the newspaper and I thought to myself, no wonder so many people go through life and don’t fulfill their dreams.

My key to success: If you want to be successful in life set very specific goals and then work towards those goals every single day.

One of the goals I set for myself several years ago was to make $8333 a month from my online businesses. I then broke down each website that I owned and set a goal to how much I wanted each site to make every month to help me get to that goal.

Then I created a daily tasks list for each site that would help me reach the goal for each website. As I did those daily tasks I watched as my income continued to grow to the point that I was making a great full time living online.

The other great thing that happened is that because I had a goal for myself i built momentum and eventually surpassed that goal with ease and had to set new goals.

My advice to you is this: No matter what you are trying to accomplish in life, whether it be in business, religion, personal life etc, set specific goals and you will be more successful and have a much more fulfilled life.