If you follow this pattern exactly you will crack the Google code…

People always ask me how often they should add content to their site to maximize their SEO efforts. So I don’t have to answer this question anymore I have decided to write the definitive answer that I can point anyone to in the future.

Let’s say you have 20 articles to add to your site. Here is the secret to SEO:

Add 1 article the first week and then 3 more articles spread out through the next week. Then the following week add 2 articles in one day and then add 1 article the next week. Then add 1 each day for 4 days and on day 5 take one off. Then the next week add 2. Replace the one you took off and then add 3 the next week. Then add 2 a week for 2 weeks. If you follow this pattern exactly you will crack the Google code.

The truth is I don’t know the answer. In fact I don’t think there is an answer. Do what makes sense for your website. If you have 500 articles that can be written and add new unique content to your genre then write the content and add it to your site. If you are adding nothing new to the content in your genre that is already out there then adding a ton won’t do much for you.

I have also been asked, once the articles are on the site how quickly should I point links to them.

As far as links go, it doesn’t matter when you add them, Google will find them when they find them and so you can add them now or in a week and they still might not find them for 3 weeks. Just add them.

The point is, don’t get too wrapped up in the details of SEO. Add good unique content to your site and get good quality relevant links to point to your content and you will do well in the search engines.

Adam White is a 20+ year entrepreneur having built and sold 18 internet businesses. He currently runs JustReachOut and SquidVision, a new type of landing page optimization software for SaaS companies, and does SaaS and SEO consulting at Prosperly.com. He lives in Tennessee with his wife and kids and in between SaaS businesses he writes and directs feature films.

3 comments On If you follow this pattern exactly you will crack the Google code…

  • I am just doing what I have the time to do and I am ranking extremely well on the one site I actually give some time too. Thanks again Adam for your sound advice from the beginning!

  • Nice post.

    If you ask me, the main things that you need to do to rank well on google are:

    Get a lot of backlinks for the blog
    Write posts with good content and with the right keyword density. Then bookmark them.

    In time, you will start to get “trusted”by google and your rankings will increase.

  • Makes a lot of sense, slow but steady wins the race

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